Our consumption of mass media is intriguing. With social media, online videos and audio, plus traditional media, we are rich for choice. Heated discussions often arise from differing opinions and rather than selectively ignore what offends us, we obsessively focus. A recent social media post where the author complained about other posts was akin to someone that objected to a radio station but continued to listen. No doubt others would object to the objecting post! One wonders why we continually indulge in something we object to when choices abound. When attacks become ad hominem, it is time to move on.